Never underestimate the influence of canonical URLs

Working with a developer who understands SEO will result in better use of CSS and HTML code. The writing style is different from print copy, and a translator with marketing skills will be more effective in converting visitors into customers. Did you know that Beverley was the tenth largest town …

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Headings and scraping

This will help you create a more SEO oriented site that it is preferred by both Google as well as the web surfers.Some things never lose importance with time and high-quality, unique, and original content is still one of the most important SEO ranking factors on Google. All changes …

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Actionable tips on bounce rates and Facebook

The primary objective of Search Engine Optimisation may be to grab more website visitors to your web site and potential clients. LSI (Latent Semantic Indexing) is a way that search engines determine whether your content is really on-topic and in-depth or just spam. Did you know that Beverley was the …

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Actionable tips on gateway sites and Twitter

After all, why bother uploading a 1800x1800px image to your website when it'll only be shown as 400x400px? If you don't have HTML experience, you can outsource this work but still need a basic understanding of what to do and how to do it. Try to come up with easy-to-remember …

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Actionable tips on doorway sites and Pinterest

There are several of these factors you'll have to keep in mind. Conserve your resources by only targeting prospects that can provide you with tangible value (and who you can offer value in return). Although some elements are common to both SEO and SEM, PPC advertising is much easier to …

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The first indication should be backlinks

Don't get hyper-focused on particular short-form keyword searches unless you're convinced by overwhelming data that it is generating revenue. For starters, it demands a dramatic change in perspective. Link exchanges, link outreach, blog commenting, forum commenting are all good ways to get high quality backlinks for your site. Getting links …

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Losing Focus on link building

You can create a list of the best tools for increasing productivity, or a list of the best books covering productivity topics. While it's easy to find "experts" you may want to reach out to, it's important to remember that not everyone responds positively to such requests. Content: In the …

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Losing Focus on social media

That said, missing, duplicate, and poorly written title tags can all negatively impact your SEO tactics. Converting traffic is what matters. Search Engines are not humans. They do not read your content; they just evaluate it, based on text, language analysis and other factors. If you use the right mixture …

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The truth about keyword density

The goal is to gain as many visitors or traffic as possible. Avoid thin, insubstantial content, duplicate content and of course spammy-looking keyword stuffing techniques. The hierarchy of effects approach enjoys the benefit of allowing marketers to identify common steps consumers and businesses take when making purchases. Visually, I prefer …

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