Sure, some things stay the same: put relevant keywords in your titles, make it a priority to optimize for mobile users, etc. A permanent redirect from one URL to another indicates the original URL has changed for good. Have you considered cataract surgery to correct your vision? They HeatAll mistranslate …

You can't expect Google to see you as an expert on a certain topic when you have only written two sentences about it. This indicates to Google that your page probably isn't the best result to match the search query. Make sure your links are all appropriate by naturally replying …

No doubt over recent months, you would have noticed in SERP's (search engine results pages) that many spammers have been exploiting this with 50+ character hyphenated domain names, followed by file paths a mile long. With the nature of today's online world being so vast, a business needs to work …

Using influencers who already earned the trust or respect of thousands or millions of followers to promote products and services can be effective for companies that want to expand their reach. That's why you want to optimize your content to reach higher in the SERPs. There are many ways that …

Whether or not, you are familiar with the evergreen content; A link network can be any network of web properties that are used for the sole purpose of building backlinks to a website. Would powerpoint training help your organisation? Recognizing Sitefire will allow you to improve keyword selection decisions and …

Odds are, their "specialists" are busy posting hundreds of links to all kinds of sites, with little regard for the quality or relevance of the links. Couple amazing content with timelessness, and you start to see the value of evergreen. To help boost your business' profile on the internet, why …

One of the best ways to optimize SEO in this area is to observe and monitor what the competition is doing and emulate their strategies in a way that defines your brand. SEO is the process that brings traffic to a website, but if you can't convert that traffic into …

Don't get hyper-focused on particular short-form keyword searches unless you're convinced by overwhelming data that it is generating revenue. For starters, it demands a dramatic change in perspective. Link exchanges, link outreach, blog commenting, forum commenting are all good ways to get high quality backlinks for your site. Getting links …

With the nature of today's online world being so vast, a business needs to work longer and harder in order to gain the recognition it deserves. The focus on the right audience and the right content brings an understanding of the content that they're more likely to consume. This is …

Whenever possible, avoid changing URL structures. The easiest way to prevent broken redirects is to avoid creating the redirects in the first place. While it was very simple to link a keyword to traffic in the past, it has become very difficult because of changing the complexity of search algorithms …

Does your business have an SEO strategy? Google bot explores the website by tracking links from one page to another (within your website), so it's necessary for your pages to be crawlable (quick check at Search Console). An increasing number of consumers have purchased software that blocks all forms of …

Many consumers follow brands on social media, for a variety of reasons. Pages created by bots can sometimes be identified by having poor grammar and blatant errors, since no one is editing these pages and verifying their quality before publishing them. If your content is consistently very short and not …